SorrelSites vs Wild Apricot

Both can run your membership. Only one keeps running when your board does, moving you in for free and updating your website for you. Wild Apricot has two decades of features — and a website tool its own users find hard to work with.

Incumbent (2006), now part of Momentive (acquired Personify, Jan 2026)

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Is SorrelSites a better fit than Wild Apricot for a small organization?

For most small organizations leaving Wild Apricot, the deciding difference is not the feature list — it is that SorrelSites does the moving and the website work for you, and charges only for your active members. Wild Apricot is cheaper at the very low end and has twenty years of features behind it. SorrelSites' paid plans start at $99 a month for up to 100 active members, month to month, with no setup fee and no cut of your dues. SorrelSites is also the only side of this comparison that runs the board and keeps the event plan — Sprout drafts the minutes with motions and votes on the record, and turns last year's planning spreadsheet into a live checklist — while Wild Apricot leaves minutes, motions, and event plans in Word, email, and spreadsheets.

Comparison of SorrelSites and Wild Apricot
	SorrelSites	Wild Apricot
Who the AI actually serves	Sprout, SorrelSites' AI, does the org's real work — it drafts board minutes, event pages, and website updates for you to approve, and it welcomes people curious about joining in your org's voice. Behind the scenes it also moves you in and reimagines your website — it asks four short questions about what the site should do and builds the new design from your answers; afterward you change your site just by describing it, preview first, then publish.	Its parent's MomentiveIQ AI is built to score and sort your members, not to serve them — and it won't welcome people curious about joining, move you in, or change your website for you.
Running the board	Your board runs here too. Sprout drafts the minutes — motions, votes, and action items on the record — from your notes, a transcript, or the recap email you forward to your organization's own Sprout address. Approved minutes lock, follow-ups chase their owners, and every new director gets a briefing built from the last year of minutes.	Nothing for the board — minutes, motions, and follow-ups live in Word, email, and shared drives.
Planning & running events	Paste last year's planning spreadsheet and Sprout turns it into a live checklist with owners and due dates. On the day, check people in by QR from your phone — per session, on a conference day — and push announcements, run live polls, and take floor questions from one screen, with no second app. The thank-you sends itself afterward, and the plan stays with your organization, not on a volunteer's laptop.	Event registration is built in, but nothing turns last year's plan into this year's checklist, there is nothing live in the room — no announcements, live polls, or floor Q&A — and asking different sign-up questions of different ticket types is a long-running item on its own users' wishlist.
Moving in	Sprout turns your website into three new designs built from your own writing and pictures, and maps your member list — free, for you to approve. And if something didn't come across the way you wanted, a real person here fixes it with you.	You bring your data over yourself; the website tool is widely described as hard to work with.
Changing your website	Type the change you want, see a preview, and publish when you're ready.	A website tool that long-time users call hard to work with.
What it costs	$99 a month for up to 100 active members, $199 for up to 300, $399 for up to 750, $699 for up to 2,000.	Free for 50 contacts, ~$66/mo at 100 contacts, up to ~$720/mo at 50k.
Reaching your members	Reach members by email and a notification on their phone — each member picks the channels they want.	Email newsletters, one address per contact.
What each volunteer can see	Set each volunteer to Owner, Admin, Editor, or Viewer — and give an officer just the areas their position needs, without a staff seat.	Module-limited admin roles — coarser than per-person, per-area access.
Fees on your dues	No fees on your dues — you pay your processor, nothing extra to us.	Around a 20% surcharge reported for non-Personify payment processors.
Getting help	The same people help every organization on a paid plan — and they get to know how yours runs instead of answering tickets cold. Sprout covers the questions that don't need a person, day or night.	Self-serve support only — in-product chat Mon–Thu 9–7, Fri 10–5 ET, no live phone, and reviews report multi-day waits.

Who the AI actually serves

SorrelSites: Sprout, SorrelSites' AI, does the org's real work — it drafts board minutes, event pages, and website updates for you to approve, and it welcomes people curious about joining in your org's voice. Behind the scenes it also moves you in and reimagines your website — it asks four short questions about what the site should do and builds the new design from your answers; afterward you change your site just by describing it, preview first, then publish.
Wild Apricot: Its parent's MomentiveIQ AI is built to score and sort your members, not to serve them — and it won't welcome people curious about joining, move you in, or change your website for you.

Running the board

SorrelSites: Your board runs here too. Sprout drafts the minutes — motions, votes, and action items on the record — from your notes, a transcript, or the recap email you forward to your organization's own Sprout address. Approved minutes lock, follow-ups chase their owners, and every new director gets a briefing built from the last year of minutes.
Wild Apricot: Nothing for the board — minutes, motions, and follow-ups live in Word, email, and shared drives.

Planning & running events

SorrelSites: Paste last year's planning spreadsheet and Sprout turns it into a live checklist with owners and due dates. On the day, check people in by QR from your phone — per session, on a conference day — and push announcements, run live polls, and take floor questions from one screen, with no second app. The thank-you sends itself afterward, and the plan stays with your organization, not on a volunteer's laptop.
Wild Apricot: Event registration is built in, but nothing turns last year's plan into this year's checklist, there is nothing live in the room — no announcements, live polls, or floor Q&A — and asking different sign-up questions of different ticket types is a long-running item on its own users' wishlist.

Moving in

SorrelSites: Sprout turns your website into three new designs built from your own writing and pictures, and maps your member list — free, for you to approve. And if something didn't come across the way you wanted, a real person here fixes it with you.
Wild Apricot: You bring your data over yourself; the website tool is widely described as hard to work with.

Changing your website

SorrelSites: Type the change you want, see a preview, and publish when you're ready.
Wild Apricot: A website tool that long-time users call hard to work with.

What it costs

SorrelSites: $99 a month for up to 100 active members, $199 for up to 300, $399 for up to 750, $699 for up to 2,000.
Wild Apricot: Free for 50 contacts, ~$66/mo at 100 contacts, up to ~$720/mo at 50k.

Reaching your members

SorrelSites: Reach members by email and a notification on their phone — each member picks the channels they want.
Wild Apricot: Email newsletters, one address per contact.

What each volunteer can see

SorrelSites: Set each volunteer to Owner, Admin, Editor, or Viewer — and give an officer just the areas their position needs, without a staff seat.
Wild Apricot: Module-limited admin roles — coarser than per-person, per-area access.

Fees on your dues

SorrelSites: No fees on your dues — you pay your processor, nothing extra to us.
Wild Apricot: Around a 20% surcharge reported for non-Personify payment processors.

Getting help

SorrelSites: The same people help every organization on a paid plan — and they get to know how yours runs instead of answering tickets cold. Sprout covers the questions that don't need a person, day or night.
Wild Apricot: Self-serve support only — in-product chat Mon–Thu 9–7, Fri 10–5 ET, no live phone, and reviews report multi-day waits.

SorrelSites points its AI at the organization's own work — drafting board minutes, event pages and website updates for a person to approve — while Wild Apricot's parent markets MomentiveIQ as a way to score and sort members.

SorrelSites runs the board itself — Sprout drafts minutes with motions, votes and action items on the record, approved minutes lock, and every new director gets a briefing built from the last year of minutes — while Wild Apricot has nothing for the board, leaving minutes, motions and follow-ups in Word, email and shared drives.

SorrelSites turns last year's event-planning spreadsheet into a live checklist with owners and due dates and runs the event day from one screen — QR check-in, announcements, live polls and floor Q&A — while Wild Apricot covers registration but leaves the plan on a spreadsheet and the room without live announcements, polls or Q&A.

SorrelSites reimagines your website as three new designs built from your own writing and pictures and maps your member list for you to approve at no charge; moving to Wild Apricot means bringing your data over yourself, into a website tool its own long-time users describe as hard to work with.

SorrelSites' paid plans cost $99 a month for up to 100 active members and $199 for up to 300, billed month to month; Wild Apricot is free up to 50 contacts and about $66 a month at 100 contacts, rising to roughly $720 a month at 50,000. The two prices count different things — Wild Apricot's tiers count every contact in the database, while SorrelSites counts only members whose membership is currently active, so lapsed members and captured contacts do not push you into a bigger plan.

SorrelSites lets you set each volunteer to Owner, Admin, Editor or Viewer and grant an officer view or edit access to only the areas their position needs — a treasurer can reach the books without taking a staff seat or seeing the full member roster. Wild Apricot has admin roles too, but they are limited by module and coarser than per-person, per-area access.

SorrelSites takes no cut of your dues — payments land in your organization's own Stripe account and you pay your processor directly — while Wild Apricot users report a surcharge of roughly 20% for using a payment processor other than Personify's.

SorrelSites gives every organization the same people on every paid plan, including Starter, and those people get to know how the organization runs instead of answering tickets cold; Wild Apricot offers self-serve support with in-product chat Monday–Thursday 9–7 and Friday 10–5 ET, no live phone line, and reviews reporting multi-day waits.

A closer look

From the meeting to the record.

Sprout drafts your minutes for you to review. Here is how a motion and its vote appear in the record.

A motion recorded in the minutes as a structured card: the motion text, a Passed badge, the vote (for 9, against 0, abstain 0), who moved it and who seconded, and its Source opened to show the transcript lines it was drawn from. — Real screenshot. Example organization, sample data.

When is Wild Apricot the better choice?

Sometimes it is, and we'd rather you land in the right place than the wrong one. Wild Apricot can be the better choice if:

You want the cheapest credible all-in-one at the very low end and your needs are simple.
You'd rather have 20 years of features and a familiar name than a fresh start where Sprout does the busywork.

Looking at other options too? See our pricing or the move-in story.

How the move from Wild Apricot works

Moving in is included — no moving fee, no setup fee — and Sprout does the carrying, so you're checking the work, not re-typing it.

The member import's mapping review, step 4 of 6: each column of the uploaded export beside what Sprout proposed for it — built-in fields matched, a membership-level column set to enrol on a plan, an Organization column mapped to a custom field — with the real first row as a sample and what Sprout found in the column (its type, how many values, how full it is). — Every column of the old export, read and matched: the membership level enrolled on a plan, the unknown columns proposed as new fields for you to accept. Real screenshot. Example organization, sample data.

Export your data from Wild Apricot
Download your member list — it's all yours to take with you. That's what Sprout brings across for you.
Start your free trial
Fourteen days, no card. Confirm your email and your site is live right away at yourname.sorrelsites.com — nothing to install.
Let Sprout do the moving
Hand Sprout your member file and point it at your old site. It lists every page it finds so you tick what comes with you, brings that across, and reimagines it — then shows you a preview. You're checking the work, not re-typing it.
Review and go live
Look it over and change anything you like. If something didn't come across the way you wanted, say so — a real person here will fix it with you. Publish when you're happy, and add your own web address whenever you're ready.

And you're not doing it alone.

If something didn't come across the way you wanted, tell us while you're settling in and a real person here will get in and fix it with you — no charge, no ticket to file. Email support@joinsorrel.com.

Leaving something else, or not sure yet? The move-in story covers what carries over whoever you're coming from.

SorrelSites and Wild Apricot: common questions

Is SorrelSites cheaper than Wild Apricot?

Not always at the very low end — Wild Apricot is free up to 50 contacts and about $66 a month at 100 contacts, while SorrelSites' paid plans start at $99 a month for up to 100 active members. The difference is what gets counted: Wild Apricot's tiers count every contact in the database, and SorrelSites counts only members whose membership is currently active — so lapsed members and old contacts never push you into a bigger plan.

Does SorrelSites charge a setup fee to move from Wild Apricot?

No. Moving in is free: Sprout reimagines your website and maps your member list for you to approve, then accounts for every page at the end — kept, merged, left behind, or needs a photo — and there is no setup fee and no cut of your dues. If something didn't come across the way you wanted, a real person fixes it with you.

Who owns Wild Apricot now?

Wild Apricot is part of Momentive, which acquired Personify in January 2026. Its parent markets MomentiveIQ, an AI built to score and sort members; SorrelSites points its AI at the organization's own work instead — drafting board minutes, event pages, and website updates for a person to approve.

What does SorrelSites do that Wild Apricot doesn't?

SorrelSites runs the board and the event plan: Sprout drafts minutes with motions and votes on the record, approved minutes lock, last year's event-planning spreadsheet becomes a live checklist with owners and due dates, and event day runs from one screen — QR check-in, announcements, live polls, and floor Q&A. Wild Apricot covers registration but leaves minutes, motions, and event plans in Word, email, and spreadsheets.

Can we try SorrelSites today?

Yes — start free for 14 days, no credit card, and your site is live at your own address as soon as you confirm your email. If you'd rather talk it through first, the evaluation call is half an hour with the founder about what's in your way and whether SorrelSites fits, and joining after that call makes your first two months free. Sometimes the honest answer is that it doesn't fit, and you'll hear that too.

How do we get our data out of Wild Apricot?

Export your data from Wild Apricot. Download your member list — it's all yours to take with you. That's what Sprout brings across for you.

See it next to Wild Apricot, using the work you do

Bring your members, your dues and the tasks that keep coming back. We'll walk through the work together and give you an honest answer about fit, including when staying put is the right call.

Talk with our team Or start free